I hear it from fundraisers more frequently than I’d like:
“I’m terrible at maths!”
“Maths really isn’t my strong point.”
For some reason, it’s socially acceptable to claim to be bad at maths. However, this is particularly worrying when it comes to fundraising, given that we deal with numbers every day.
Dyscalculia is a real problem for some people; however, if you have ever made the above statements yourself, the more likely scenario is a lack of confidence working with numbers.
Do you hear your colleagues in Finance say things like “oh, I’m terrible with words. I can barely read”? No. (I hope not, anyway.)
It would make it difficult for anyone to take them seriously. Similarly, statements such as “I’m bad at maths” will damage your credibility. And if you have any position of authority within your organisation, those looking to you as a role model will also adopt this attitude.
We can’t ignore the gendered aspect of this problem
When considering the above, it seems to me no coincidence that fundraisers are predominantly female. If they have a degree, based on my observations it usually appears to be in an arts subject as opposed to STEM.
Moreover, I don’t think I’ve ever heard a male fundraiser state that they’re bad at maths.
There’s a potent cocktail at play here, comprising anxiety, lack of confidence, eagerness to please by participating in supposedly harmless banter, and gendered expectations. The good news is that I don’t think this is a difficult problem to overcome.
Fundraisers don’t need to know high-level maths
Luckily, you don’t have to be a maths genius to do well in fundraising. All you need is some basics. Here is a list of some maths skills / maths-related pointers that I think all fundraisers need to know:
- The really simple stuff: addition, subtraction, multiplication and division. You’re probably fine with this.
- How to calculate a percentage.
- How to calculate percentage increases and decreases. And make sure you understand the difference between a percentage change and a percentage point change.
- Basic understanding of balance sheets.
- Ability to work with budgets, and, if you write proposals of any sort, remember to check that the budget adds up. It’s amazing how many times I’ve seen this neglected.
- How to calculate ROI (return on investment).
- Confidence using the basic features of Microsoft Excel.
- When hiring a fundraiser, make sure you test their numeracy at some point during the interview process.
- Stop saying you’re bad at maths! Instead, try doing the sums yourself and ask someone else to double-check them if you’re unsure.
This has broader implications
This is not a problem confined to fundraising, or to charities. Others have written about these attitudes have a negative impact on business and, worryingly, how they can affect our children.
After all, our female-dominated, often feminist-identifying workforce would rail against T-shirts like these, wouldn’t it? Let’s not perpetuate these harmful stereotypes through our own actions and attitudes.